Job responsibilities:

• Develop and implement social media strategies for localized channels (e.g., YouTube, Facebook, Snapchat) that are aligned with overall business goals.
• Track, analyze, and report on the effectiveness of these strategies to optimize performance.
• Design and refine the structure of the SMM team for localized channels, implementing new roles and optimizing workflows.
• Regularly review and improve team processes to enhance efficiency and creativity.
• Define, communicate, and track quarterly goals for the SMM team, ensuring alignment with company objectives.
• Monitor channel performance and guide the SMM team to achieve growth, engagement, and revenue targets.
• Hire, onboard, and develop the SMM team, providing ongoing support and mentorship.
• Lead recruitment, performance evaluations, promotions, and retention activities for the team.
• Collaborate with the Creator Services localization team to improve workflows and ensure smooth operations.
• Share insights on media trends and platform updates with the SMM team and implement them into localized strategies.
• Report on the performance of localized channels and the SMM team's progress to senior

Requirements:

• At least 3-4 years of experience in social media strategy and execution, specifically for localized or regionalized channels across platforms like YouTube, Facebook, Snapchat, and others.
• Proven experience leading and managing a social media management (SMM) team, including hiring, onboarding, and developing talent.
• Experience in setting goals and tracking performance across multiple social media platforms, focusing on growth, engagement, and revenue targets.
• Ability to develop and implement localized social media strategies that align with business goals.
• Strong proficiency in tracking, analyzing, and reporting on the performance of social media campaigns and experiments.
• Ability to identify workflow inefficiencies and optimize processes for improved performance and creativity.
• In-depth understanding of social media platforms (YouTube, Facebook, Snapchat, etc.), focusing on localization strategies and trends.
• Up-to-date knowledge of media landscape trends, tools, and emerging platforms relevant to localized content.

What we offer:

• Remote-based cooperation with the opportunity to work from any place where you feel most productive.
• A tech-savvy approach and carefully structured processes: no red tape, transparent task management, asynchronous communication
• Full-time opportunity